Documentary poster analysis

 

the poster immediately shows the audience that its about famous, award winning actor, Arnold Schwarzenegger through using his iconic face covering most of the page. The poster shows three different images of the actor which relates to the catch line, one man three lifetimes. The poster uses cold and simple colours and serious face expression to show that the documentary may contain sad images or background behind the character. Will also display the hard work Arnold has put in his career. The cover uses a serif font which is simple and bold, caches the readers attention.  The primary target audience of this poster looks like it would be aimed at an adult and predominantly male audience due to it being  quite serious and perhaps boring for a younger audience.

 Red, white and blue colours represent USA
·         Faces taking up whole screen, split in half – shows conflict
·         Serious expression and terminology – serious film
·         Red bold font 

       Targeted to adults for education, mainly men

·         Layout – faces take up most of image
·         American flag in background split in half, one half clan with Donald trump which is representing the modern USA and the other side is old with Abraham Lincoln representing old America

·         Death of a nation is suggesting that the USA has gotten worse as time passed – can America be saved again

·         Style looks serious and gloomy

·         Colours grey, white black – represent natural feelings as well as post destruction effects such as smoke and debris

          ·         Destruction in background

·         “to save a life” – documentary about saving peoples lives which is what it means by white helmets – a service that saves people after disasters